Team Attire
A brand (haha) new CXD-color collar for Wren, Chief Experience Office (CXO) and Receptionist, just arrived.
The idiom “God is in the details” is often attributed to minimalist architect Mies van der Rohe, who probably co-opted the phrase from the German proverb “Der liebe Gott steckt im detail,” which translates “God is in the detail.”
The best branding IS in the details. Down to the most minute — presented holistically and consistently.
Sweet Wren in her prior non-CXD-brand team attire
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This post is an entry in Creative Toolbox • A Visual Diary where we share an occasional reflection — inspiration, insight, fun fact, or tip — gleaned from our journey through the worlds of communication and design.