Robinhood, the mobile-first brokerage, has “developed a strong brand and market with young, tech-savvy investors thanks to a clean design and user experience that focuses on the basics.” (Investopedia)

Founded in 2013, the venture is named for “Robin Hood,” the heroic outlaw of legend, literature, and film.

The story is that Robin was an exceptional archer and marksman, hitting his targets unfailingly with arrows “fletched” with feathers.

Hence the Robinhood feather icon. Note the upward pointing shape within it.

06.05.22

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This post is an entry in Creative Toolbox • A Visual Diary where we share a daily reflection — inspiration, insight, fun fact, or tip — gleaned from our spirited journey through the worlds of communication and design.